A long hot summer
September 24, 2011

After graduation, I decided to move to Chicago.  I set up several interviews and decided to just go and try my luck out here.

I went on a few interviews and had no luck.  I applied to every job I could find on linked in (that matched my skill set).  When nothing came of that I decided to log onto Advertising Red Books and look up every advertising/marketing/communications/PR agency in Chicago. After looking through this LONG list…I made a list of about 25 small to mid-sized agencies I would love to work for.  I began reaching out to each of these agencies introducing myself and asking if they are looking for anyone at this moment.

I didn’t here back until anyone until July…

So in the mean time….I spent my summer up at my boyfriends lake house. I spent my days running in the woods and around the lake, out on the boat, attempting to learn how to wakeboard, reading really great books, and meeting a lot of Jack’s extended family.

[sunset at the lake house]

In July I heard from a small family run advertising agency – that specializes in the pet industry. They decided to bring me on part-time to manage their clients social media.  I absolutely loved it!   I mean what’s not to love?

  • I got start my career in advertising
  • Create social media plans
  • Find content – which usually meant surfing the web & youtube for adorable photo’s/video of cats and dogs!  It was great!

 

Then at the end of August I got a call from my friend Zach, who told me his company was hiring part-time.  So I went in for my interview and training and was able to work about 20 hours a week at night.  It was a really great opportunity for me.  I worked at nights as a community manager and it really has taught me a lot.

 

Now…onto the best news yet! Remember how I said I contacted those ad agencies using Red Books?  I heard back from one (that I REALLY liked) in September.  They had me come in for a few interviews and decided to hire me full-time as their Account Management & Social Media Intern.  Although I wasn’t thrilled about being an “intern” I accepted the offer and began working full-time (in addition to still working nights and weekends as a community manager.)

 

All in all it has finally come together…I’ll admit I was worried for a while!  I started to think no matter what I did, how many times I tweaked my resume, or cover letters I sent out, or networking I did…I wouldn’t find that great opportunity.  Finally, after a long, nerve wrecking, summer I have found it.

Now that everything has all fallen into place I feel great!  I am really glad I moved to Chicago…(although I do miss my family and friends on the east coast).  It’s been a great experience and it just really makes me think that everything happens for a reason…I decided to move to Chicago on a whim and it has turned out to be amazing.

 

 

Social Media Stress Disorder….haha
May 6, 2011

Haha I saw this on Twitter!  It’s an article from Social Media Today that mocks the Social Media OBSESSED…I found it funny because…well I have the “SYMPTOMS” yikes!

“In a recent issue of Psychology Tomorrow Afternoon, Dr. Tweety McTweeterson, explains, “It starts out innocently enough.  A person gets a Facebook account and reconnects with a few friends from college.  They enjoy the daily updates, but soon find that they need more.  Facebook is a gateway social media tool.  When Facebook no longer feeds their social media buzz, they turn to Twitter (the crack of social media).  At first, it is confusing, but soon they have 40 or 50 followers and are getting to know their new friends.  After a few months, they find themselves spending more and more time on Twitter, until one day they discover TweetDeck.  It is all downhill from there.  The addict is tweeting at all hours, often carrying on three or four conversations at once.  They are hooked.”

Warning signs:

  1. Do you check your twitter stream the moment you wake, worried you might have missed something?
  2. Does it hurt your feelings when friends and family look at you with a combination of pity and concern, when you excitedly told them you now had 1,000 followers?
  3. Have you retweeted a celebrity tweet with delusions that they give a damn?

If any of these sound familiar, you may be vulnerable to SMSD.  The attacks can be brutal, leading to feelings of nerdiness with light bouts of geekiness.  Under no circumstance should you try to talk about it with your family or friends, as you will be mocked, making the situation worse. “

Fake Tweetz
May 4, 2011

Originally I was planning on doing the “Beautiful Social” final…however in my procrastination I spent 4 hours online “window shopping”.  I came up with the idea to turn this into my final project.

I came up with the twitter handle “SH0PAH0LIK”, I based on the “girly” side of my personality and just had fun with it.  I tweeted a lot of links to cute clothes for all types of budgets, I also interacted with fashion blogs, and tweeted style/fashion articles.  This is a quick snap shot of my twitter:

I tweeted things such as Kleinfeld’s knock-off of Kate Middleton’s wedding dress that will be available this summer.  I also tried to start some conversations such as “summer is almost here- where’s your favorite summer shop spot?” and “What’s your take on maxi skirts- love ’em or hate ’em?”

I wish that I had went with this idea earlier because I would have loved to see what could really happen and how far it could go!  I started this twitter about 24 hours ago…

Last night when I went to bed I only had 11 followers….but I continued to tweet and engage my audience.  For the duration of this endeavor- I’ve tweeted 30 times and have about 30 followers.  This really SHOCKED me – my followers t.r.i.p.l.e.d. over night.  I can’t imagine what would have happened in the long run!

I think I may keep up with this twitter…not AS intense…(a.k.a. I won’t tweet EVERY hour) but I think it will be fun to keep up with it a little bit!!  Just to keep the experiment going!  Anyway if you want to check it out – @SH0PAH0LIK

Ginger talk
April 3, 2011

For my TEDGINGERtalk, I will explain how the rise of social media had changed the way we read and react to the news.

    

Trending now: Brigid Slattery gives a talk about the revolution social media has led to in the “news” industry.  Listen as Brigid explains how this wide-spread uncontrolled forum has changed the way we hear about the news.   The rise of consumer-driven content has gotten rid of the gate keepers; letting you decide what is “newsworthy”.

What am I doing…
February 17, 2011

We are in a world where media is literally at our fingertips 24/7.  As I am writing this I am sitting on my couch on my laptop, while the TV is on in the background, and texting my friends from my blackberry.  In the words of my mother, “our generation is always ON”.  I have always been a multi-tasker and these increases in technology have allowed almost everyone to become a muli-tasker.

COMPUTER

facebook
wordpress
twitter
hautelook
gmail
ideeli
youtube

PHONE

gmail
yahoo mail
twitter
facebook
associated press

TV

 Pretty Little Liars, Gossip Girl, Law & Order, Traffic Light, Westminster Dog Show, Modern Family

This look into my media consumption showed me not only the consumption patterns but the vast amount of time that I spend on these sites, devices, shows.  Going back to what my mom said, I am “always on” I am always on the computer while checking my phone, or looking online while watching TV, and most of all…doing all three.  I’ve caught myself several times doing all three throughout the week.

One of the companies I have been looking at in my job search is Carat.  Carat is a market-leader in communications specializing in digital media.  Carat produced the chart above which illustrates media consumption based on the average hours per week further broken down by the medium used.

From this observation I also learned about my consumption habits.  I always pride myself on not being “girly” I like to watch comedy shows…not Real Housewives of Orange County…or anything on E! for that matter.  But looking at my media consumption pattern I saw that all I did was check my mail and look at online shopping sites and I watched THE GIRLIEST shows!  I thought this was a very interesting observation!

ginger is exploring global ethics….
January 30, 2011

Although it is not the most reliable source, Wikipedia reports “global ethics” in the words of Dr. Hans Küng as…

“an interfaith declaration, which draws on many of the world’s religious and spiritual traditions, the declaration identifies four essential affirmations as shared principles essential to a global ethic.

  1. Commitment to a culture of non-violence and respect for life
  2. Commitment to a culture of solidarity and a just economic order
  3. Commitment to a culture of tolerance and a life of truthfulness
  4. Commitment to a culture of equal rights and partnership between men and women

This Declaration established a common ground for people of faith to agree and to cooperate for the good of all.”

 

Gordon Brown discussed the idea of how we can use social media to address certain global ethics.  Brown brought up the notion that we can use the widely available communication platforms to help the world during crisis in real-time.  This was evident in the Haiti incident, when the earthquake hit Haiti earlier this year the various forms of instant communication were more evident than ever.   Concerned citizens were urged to text in to donate money to relief efforts in Haiti.

 

I know that we could use these forms of instant communication to better the world.  This interconnected-ness gives way to an extreme form of globalization and we can use this to leverage our resources to help the greater good.

TEDxcomm class
December 10, 2010

The talks that were given in class these past few weeks have been very moving!

I found it cool that almost all of the talks referenced social media, it’s such a huge part of our life now!  I like that each person approached it in a different way.

Like Dave who tied it to companies using social media for marketing purposes. I found this very true and have noticed this myself, as a marketing major, I hate when I see a commercial and at the end it mentions where to find them on facebook/twitter.  I know it’s a popular form of media right now… but sometimes it doesn’t fit the brand.

Steve’s TED talk was so cute! I love the pictures and how he used a “love story” to show how the way we communicate has drastically changed.

Danielle’s talk about people’s facebook statuses was really funny!! I really enjoyed that one!  It’s so true! We don’t realize that what’s on the internet is PERMANENT and people who don’t really know us perceive us in terms of what they see on facebook.  For example, when I went to school I had all of these crazy statuses and pictures of me partying…and when I returned home someone at the restaurant I work in said something to me along the lines of “college has made you a party girl”…and it really made me think about what I do online.  Also, I am “friends” with a lot of my bosses and co-workers so I have stopped using inappropriate language and putting up immature pictures….or maybe I just grew up a little bit…haha

All in all it has been so amazing to hear everyone’s different views on different topics in the communications field.  Good job everyone!

 

presenTED
November 22, 2010

How Modern Technology has Affected the Language of ROMANCE

“Damn that ginger is so short and sexy“:

Student, Brigid Slattery explores the ways people use modern technology to reach their loved ones.  She explores how couples utilize facebook (through statuses, pictures, and wall comments), ichat, texting, etc to stay connected.

I made the following slide show presentation it’s a little long but let me know what you think!